Friday, August 25, 2023

Would You? - Quality Matters

Here at Total Displays, we have always been proud of representing good quality products. The trade show world is full of online "stores" where you can buy, as we call it, CCC or cheap China crap.

I will talk more about these online trade show "stores" later, but today I want to focus on something very specific.  

As a small business owner, trust me, I understand the need to keep costs down. I also understand that trade shows are extremely expensive.  It is so important that you execute your trade show with intention, purpose and a plan. But I digress.

This tidbit is very simple.  Why, when you have a 100k plus gorgeous custom exhibit, would you put a bunch of $234.99 accessories in your exhibit. (Does that just not SCREAM .99 round up retail pricing?)  I am sure there are going to be people that say, what is wrong with that? Why do I have to buy the most expensive option out there.

There are always choices. I have seen these CCC accessories. They are flimsy.  The cords are visible. They are wobbly, they honestly, don't look good. Many break after one use.  

So, this is your choice, buy ours with a lifetime warranty, that are made in the US and are good quality, for $445 or take your chances with CCC.  Order it online with no interaction with an actual person, or order it from your rep that will walk you through the entire process to be sure you are getting exactly what you want?  


I recently received an email from a client that speaks to this very issue. They had purchased some retractable banner stands online and they were breaking.  She reached out to us for some help. That can get costly when you have to replace broken items. Isn't it better to just buy the good one up front?

I know, $$$$ matters, but so does your brand.  You may think you are the hero saving your company money, but in the end are you really?

BTW, I could get them one of these accessories for $110. BUT I would never recommend this product because it is not good quality!

Bonus? You are supporting our local economy by buying US made, not CCC.

You have a choice to make.  #yourbrandmatters #buyamerican

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